Group enjoying scenic mountain drive in convertible car with luggage.
Friends in convertible car with luggage during sunny mountain adventure.
Group of friends with luggage gathered around classic white car in desert landscape.
Woman in blue outfit loading pink luggage into vintage car with mountains in background.
Travel scene with colorful luggage and vintage car against mountain backdrop.
People with luggage exploring sunny mountain terrain with yellow wildflowers.
Group posing with colorful luggage in mountainous wildflower field.
Pink inflatable mattress nestled among wildflowers in natural outdoor setting.
Person sitting on rocky outcrop with purple luggage against mountain backdrop.
Person in red top holding pink luggage in mountain valley with wildflowers.
Person standing on rock with grey suitcase surrounded by mountain scenery.
Group walking along path carrying luggage with mountains in background.
Friends relaxing on blanket with colorful luggage during sunny mountain picnic.
Friends relaxing outdoors with striped sweater and casual attire against natural backdrop.
Close-up of purple and pink luggage pieces with brand logo among desert vegetation.
Group enjoying outdoor adventure among rocks and mountains near water.
Person in striped sweater sitting with pink and green luggage against rocky backdrop.
Person resting on purple rolling suitcase against rocky mountain landscape.
Group walking with colorful rolling luggage towards mountain cabin.
Friends enjoying a game of cards while relaxing outdoors at a picnic table.
People relaxing on wooden deck furniture at sunset with mountains in background.
Antler luggage advertisement showing person in red top with purple suitcase in mountain meadow.
Two people carrying Antler suitcases while hiking on mountain trail.
Person posing with grey hardshell luggage in mountainous terrain against blue sky.

The Campaign film


View the full length campaign film here.

A SUMMER CAMPAIGN BUILT FOR SOCIAL


As with many campaigns today, this production was built for social and digital use.


Many considerations were given to where the imagery was to live, affecting shoot approach and subsequent edits to ensure premium placement and optimised engagement across all touchpoints.


This shoot took us to undiscovered corners of South Africa rarely seen by tourists - allowing us to explore the beautiful and vast nature that this part of the world has on offer.

A mock up of a branded advertising campaign video in a mobile phone.

“So epic, so heroic!!! So much work has gone in and it looks insane. Such an incredible campaign. Thank you so much. We are blown away.”

ANTLER ICON | CAMPAIGN PHOTO VIDEO SHOOT | LUGGAGE | CHAPTER 2

Big love to everyone that was involved, you know who you are!


See more at the official Antler Instagram here or on their website here.

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